5 Tips for Growing Your Online Following

So you’re a foodie, a food photographer, blogger, influencer, or otherwise have an interest in food and social media. Welcome to a new series on tips and tricks for growing your online presence, gleaned from more than a decade of experience as a digital marketer and social media influencer.

Let me start by making clear these recommendations and “tips,” are being provided mainly to individuals. If you’re a brand or business looking for tips, get in touch for a consultation.

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Smoke Ring on a Traegered Packer Prime Brisket

How to smoke a prime beef whole packer brisket

I took the opportunity of the first three day weekend of the year to try my hand at a full packer brisket. A “packer” contains both the point and flat.

Weighing in at 16 pounds, and $2.99/lb at Costco, this was by far the most ambitious (and expensive) cook yet! Video below shows all of the basic steps in the recipe. At bottom are a number of links where you can find the tools of the trade that made this LONG cook a success (remote thermometer, utility knife, Traeger Century 22, etc). Let’s get started …

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PF Chang’s Chicken Lettuce Wraps

One of the things we always look forward to when we eat out at PF Changs are their chicken lettuce wraps. So savory, tangy, and fresh. Another favorite pastime of ours is trying to recreate restaurant-quality (or better) dishes at home!

This is our tenth or so attempt at perfecting PF Chang’s lettuce wraps at home, and they really do just keep getting better and better.

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VIDEO: Baby Back and St. Louis Style Ribs on the Kamado Joe with Code 3 Spice’s Backdraft Rub

Looking for a great YouTube grilling, smoking, or BBQ channel to follow? Be sure to check out T-Roy Cooks. In this video, T-Roy shares his method of smoking two styles of ribs on his Kamado Joe using Code 3 Spice‘s Backdraft Rub:

Love T-Roy’s simple method: Worcestershire Sauce on both sides, and then generously sprinkle on the rub. He lets them go for 5 hours at 250F. No saucing, but he does spritz with apple juice every hour or so. Mmmm. Mmmm. Those look goood!

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